How To Grow Your Fan Base With Email
Does a Musician Really Need an Email List?
“Email Is Dead.”
“No one I know checks email.”
“It’s just too confusing and not personal when you send automated emails.”
“Email marketing is just too “salesy” for me. I don’t want to make people feel uncomfortable.”
These are just a few of the lines we use to talk ourselves out of taking the time to create a real strategy around email marketing.
The truth is, you can build a loyal, engaged and supportive fan base and audience, through Three Simple Steps, on One Simple Platform!
Mailchimp is the global leader in email marketing and I’ve created a highly simplified online course specific to musicians and music industry professionals who want to get started with email.
Mailchimp for Musicians is your starter course to get you attracting, growing and engaging with your either existing email list or newly created one, in a way that is authentic to you and your brand and NOT overly complicated .
More importantly, the course narrows in on the top things you need to know, so you can create a loyal, merch and music frenzied audience that wants to be a part of our music journey.
I understand how confusing email marketing platforms can be, which is why I created a highly simplified framework for all your Mailchimp Firsts, so you can start making money and growing your fan base using email marketing.
So in addition to my course which will make a HUGE impact in your music career (BIG DISCOUNT BELOW by the way!), there are a few simple things you can modify TODAY, in order to start growing your fan base.
3 Simple Things You’re Missing That Will Help You Grow Your Fan Base:
You Have No Offer.
Having a freebie or lead magnet you can offer potential new fans, will invite and entice them to check out you and your music. Don’t just assume people are going to want to sign up for “news" from you! Stop being stingy! Share your love and give them something that will excite them!
You Have No Place To Collect Their Information.
Whether you host a sign up form on your website or you create your first landing page (hint hint, I walk you through this step by step in Mailchimp For Musicians), you need a designated place to send potential fans, so that you can collect data from them and keep in touch!
You Have Zero Communication Plan.
Without a plan, you’re dead in the water. Be ready to engage and get to know your new and existing fans in a real, authentic way so that you can keep them interested, entertained and sticking around for all the cool opportunities ahead to be a part of your music journey!
To learn more or enroll in Mailchimp for Musicians, check it out here!
And get 50% OFF with my Quarantine special when you use Code: Q50
Learn more about Mailchimp for Musicians, and check it out here!
Don’t forget to use PROMO CODE Q50 and get 50% OFF!
“STOP making excuses and START taking action! You and you alone are responsible for creating the awesome success you seek in your life and career.”
—Brianna Ruelas
I so believe in you and just want to remind you that you’re not alone!
PS: If you're truly ready to get the support you need in your music business, we should talk about getting some great work DONE together! Schedule your free breakthrough session here and together we'll map out a plan for your music success.
My Best,
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Brianna Ruelas is a Dallas Based Strategy Consultant for Performing Artists, Singer-Songwriter and Author to Performing Artist Pathway: Navigate the Highs and Lows On Your Music Journey. As a singer and performer for thirty years, Brianna has studied internationally and performed all genres, from jazz to rock to pop, received a BA in Theatre Arts from Pepperdine University, and spent years honing her musical theatre chops. After graduating college, Brianna departed from the theatre to pursue music as a solo artist and also worked as a commercial voiceover actor. Brianna has fronted her own rock band and experienced the reality television craze in its early days, as a Top 100 finalist on American Idol, Season 4.
Brianna's expertise and background as a Singer/Songwriter, Vocal & Performance Coach and Small Business Owner, led her to mentor and consult with indie artists and bands, to help them realize successful careers in music. She is passionate about encouraging others on their journey and aligning them with the Big Picture of their Music Business! Seeking solutions is part of Brianna's DNA. Brianna is a proud Wife and Mother, Creator of the Female Performing Artist Connection & Every Mom’s Story Blog and works alongside her husband managing the operations and marketing for their Dallas family restaurant, Victor Hugo’s. Follow her on Instagram & Facebook @briannaruelasmusic |
